top of page
Previous Work
Next Work
UX Design /
Reflective
Paper Clock
2016
Interaction Design
HCI User-centered Design
Overview
I created the branding guideline when I worked with Pleasant-presents Studio as a freelance graphic designer. I started this project by reviewing the existing design of the original logo and package design. Then, I created the logotype by keeping the original elements and revising the angle of each character. After two round proposals, I provided the year visuals, branding guidelines, and packaging design.
Target Audience: 20-Somethings
Client: Pleasant-presents Studio
Anchor 1
Anchor 2
Design Process
Logotype
Design Process
Logotype
Design System
Using Font - Futura Book and creating the rounded tip.
BEFORE
AFTER
Color Palette
Color Palette
Typography
Typography
bottom of page