Web Design /

The Water Dancer

2019

Visual Design

Web Interaction

Overview

“The Water Dancer” is a fiction novel written by the National Book Award-winning author, Ta-Nehisi Coates and published by One World. The landing page represented the book with an interactive narrative and is designed for the book’s upcoming launch in September. This novel is a story of slavery, vividly portrayed memory and mysterious power related to Virginia social movements. I created the site in a mysterious, bold and beautiful way in order to represent the spirit and soul of the story.

Client: One World Publisher,

a NYC-based imprint of Penguin Random House, the world’s largest trade book publisher

The project was completed during the three-month internship in Wix Design Playground.

Design Process

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Typography

The water Dancer.jpg

Flowing type

Big, bold and sans-serif typeface, a series of flowing type represents movements in the water dancer.

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Web Interaction

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The goal of the landing page is to invite users to dig in the story in order to drives sales. I built an immersive reading experience on the web page through visual assets including micro-interaction which demonstrates the potential functionalities of how readers feel the story. 

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